The Lew Edwards Group represents selected private sector, labor, conservation, nonprofit and community-based clients with grassroots advocacy campaign or coalition-building needs. LEG recommends influencing opinion leaders and shaping public attitudes by crafting compelling messages and recruiting a broad base of unconventional allies to expand your Coalition. LEG forges links among diverse groups through direct contact and builds relationships to support selected issues.
- Developing an overall strategy for coalition Outreach and Activation
- Recommending a branded tagline and coalition messages
- Overseeing the development of coalition target lists
- Facilitating partner or ally advocacy
- Developing earned/social media strategies and tactics
- Recommending Speakers Bureau and other communications activities