Lloyd A. Edwards II February 16, 1939 – September 14, 2023
LEG co-founder Lloyd A. Edwards had a diverse career in media, community affairs, and the private sector, where he broke numerous racial barriers as a person of mixed Black and Native American ancestry.
Preferring to work behind-the-scenes at LEG, he brought his media savvy to the successful adoption of high-impact California ballot measures generating over $42 Billion in revenue benefiting local schools and community colleges.
Lloyd began his media career as a Bay Area broadcaster, writer, and producer at the Golden West Network; broke the broadcasting color barrier at KSFO, covering local politics, the state legislature, and local affairs. He owned two media companies – Golden Gate Broadcasting (KMPX-San Francisco) and Northstar Broadcasting (KFOX - Seattle).
The Founder and Chairman of the Board of First Enterprise, the first Black-owned independent bank in Northern California – he was active in East Bay civic affairs. Lloyd was Edgar Kaiser’s chosen successor on the Oakland – Alameda County Coliseum Board and also served on the Board of KQED television, Chairman of KQED-FM, and on the Board of the California Bankers Association.
Lloyd was repeatedly honored for his years of service to the City of Oakland, the County of Alameda, and the State of California by former Oakland Mayor Lionel J. Wilson, the California State Senate, the California State Assembly, and the Alameda County Board of Supervisors for his many years of service to the East Bay.